Recently, IMAX started a VR experience center in Los Angeles. The experience center named IMAX VR is part of its plan to “build a futuristic vision of city-based VR.â€
According to IMAX, "IMAX VR is a geographically-based, artistic-quality experience center. IMAX VR combines cutting-edge technology with world-class content, allowing users to see and feel a world of total immersion. , and walk in this world in the most realistic way. With the unprecedented VR helmet technology, 360 panoramic sound effects and position tracking, players can enter the immersive new world."
The VR Experience Center in Los Angeles is made up of 14 futuristic "seats", most equipped with HTC VIVE, and a handful of Star VR heads with Starbreeze.
According to IMAX, IMAX and HTC VIVE have established a new "technology and content partnership", so the newly opened experience center also uses HTC VIVE as an important head-display device.
In addition to hardware support, HTC VIVE is also developing an exclusive VR content experience for IMAX to better integrate HTC VIVE with the IMAX VR Center.
In addition to the head display, the IMAX VR experience cabin is also equipped with Dbox movie seats and "a series of control devices" to increase the operational reality. For example, the control gun shown above.
Experience content comes from companies such as ILMxLABs, Sony, Lionsgate, Starbreeze, Survios and Ubisoft. Ticket prices range from $7 to $10. (about RMB 49~70)
According to IMAX, the IMAX VR Experience Center in Los Angeles is the company’s current core key project, and IMAX has also signed “paper agreements†with parts of the United States and China, adding four new ones in cities such as Shanghai, New York and California. IMAX VR Experience Center.
In addition, IMAX will also invest in Dreamscape Immersive, a VR device startup. The Los Angeles-based company has already received investment from industry giants such as Warner Bros., 21st Century Fox, and Spielberg. Previously, IMAX announced the establishment of a US$50 million fund to support its VR-related projects. ?
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