Homemade Panel Sword! 2017 Korean hegemony will be challenged

Domestic LCD panel usher in harvest
In the first half of 2016, Hon Hai officially took over Sharp and reached the Century Alliance. Under the leadership of Gou Ming-Ming, Sharp began to aggressively attack, strong out of stock competitor Samsung, forcing Samsung to cooperate with its old rival LG. While suppressing competitors, Guo's Sharp has continued to expand and plans to establish panel makers in major consumer markets around the world. China, the United States, and India are all on the list. Sharp's inclusion in Hon Hai brought South Korean manufacturers a lot of pressure in terms of panel demand, and let the panel industry, which Japan is proud of, be officially owned by the Taiwan factory.

Challenge the theme of Japan and South Korea hegemony! In 2017, domestic screens are ready to go
In terms of the mainland panel maker, BOE's 10.5-generation TFT-LCD production line built in 2016 with a total investment of 40 billion yuan in Hefei was officially completed, and will mainly produce 65-inch 8K ultra-high-definition resolution screen panels to meet the color TV's large size, ultra-high definition The need for resolution. Almost at the same time, the 11th Generation TFT-LCD and AMOLED new display production line (G11 project) of China Star Optoelectronics under the TCL Corporation formally started construction. This is also the panel plant constructed under the strategic cooperation between TCL and Hisense Group. At the same time, mainland China will also successively build next-generation panel makers this year, including Zhongdian Panda, Wikko, Sharp Japan SDP, and mainland China's new panel plants. The collective outbreak of China's display industry has also put pressure on foreign competitors.

Continental new panel plant has been successively expanded
For domestic LCD panels, the mainland + Taiwan panel factory has long been extremely competitive. Together with the large-scale and new-type panel plants that were newly built in 2016, it can be said that the liquid crystal panel industry with large-scale input and output of production lines and production lines is gaining momentum. According to statistics, global shipments of LCD TV panels reached 258 million units in 2016. Although globally, South Korean manufacturers such as Samsung and LG shut down their production lines and caused their shipments to decline by 2.5% compared to the same period, domestic companies such as BOE and Huaxing Optoelectronics are accelerating their share of the international market through continuous distribution. .

The screen occupies more than 70% of the total TV cost
We all know that for a television, the simple screen part basically accounts for 70% or even more of the total TV cost. Therefore, changes in the global panel market will also bring about changes in the color TV market. The strong rebound in the price of LCD panels in the second half of 2016 will bring a general increase in color TV market is a good proof. It can be said that whoever masters the panel market will grasp the lifeline of the color TV market. The collective attack of panel makers in mainland China and China Taiwan in 2016 also gave Chinese-made LCD panels more say in the future.
OLED panel no longer subject to people
As an OLED technology that is most likely to replace liquid crystals, breakthroughs were made in 2016, and supporters’ camps are also becoming more and more powerful. For OLED panels, Sony launched the world’s first commercial OLED display as early as 2007, and launched OLED TVs in 13 years. However, Sony did not stick with it. On the contrary, South Korea’s LG Display became the only person to stick with it. Since the development of OLED, no one can replace LG Display's contribution.

LG Display's Contribution to OLED Display Technology Undoubtedly
In the area of ​​small-sized OLED panels, Samsung's AMOLED panels almost dominated the market share, with a market share of 95%. Similarly, Samsung also began mass production of exclusive AMOLED panels in 2007, but at that time it was not favored. And Samsung did not give up, under great pressure to continue R & D optimization, so far has been more and more used in mobile phones, digital cameras, laptops and smart wear and other devices, Samsung achieved in the small size OLED panel Difficult to shake the competitive advantage.

Samsung has a difficult competitive advantage on small-sized OLED panels
On the other hand, although domestic panel makers seem to have slowed down in the early development of innovative technologies, they have never stopped in the industrial layout. First, in the area of ​​small-sized OLED panels, panel makers such as BOE, Huaxing Optoelectronics, Tianma, Hehui Optoelectronics, Visionox, etc., have announced that a total of NT$600 billion will be worth NT$600 billion. Investing in six OLED panel factories, of course, Sharp is one of them.

China's panel maker has never stopped its industrial layout
In terms of large-scale OLED panels, BOE invested 46.5 billion yuan in Mianyang, Sichuan Province to build a 6-generation flexible OLED panel plant. Currently, it has collaborated with Skyworth to develop the first independently researched and developed OLED TV in China, breaking the lack of OLED in China's local color TV industry. The upstream panel has independent intellectual property rights and no longer depends on Korean technology to be controlled by people.

Skyworth Joint Continental Panel Plant BOE Produces China's First Independently Developed OLED TV
On the Japanese side, Sharp's separation has caused the Japanese panel industry to suffer greatly. The next generation of high-end iPhone will use OLED panels. In order to compete for orders from Apple, it is reported that Japanese panel maker JDI decided to include Sony and Matsushita's OLED panel research and development division, JOLED Corporation, to grab small-size OLED panel shares. Sony did not unexpectedly launch OLED TVs at the 2017 CES, but the screen supplier is still LG Display. Japanese manufacturers have no doubt about the determination to develop OLEDs, but it will take some time to achieve results.
2017 panel industry competition
Currently, consumers are in the transition period from basic consumption to high-quality consumption. From the shipment of large-size LCD panels and OLED panels in 2016, users' attention on high-end TVs is rising. 2017 is a crucial year for the television industry. The competition between OLEDs and quantum dots in the large-scale industry will become even more intense. The advantages of OLEDs in the high-end areas will become even more apparent in the small-size industry. This will also reinvigorate the entire display industry. Back to the era of display technology as the core.

The advantages of OLED TVs in high-end areas will become even more obvious
In the field of television, China, Japan and South Korea have very loyal supporters for the future of OLED. Of course, there are still manufacturers that have a conservative attitude towards OLED. For example, Samsung, TCL, and Hisense that adhere to quantum dots are all OLEDs that replace LCD panels. Retaining his attitude, Samsung also introduced a brand new metal quantum dot TV at the CES in 2017, which further proved this. As the original LCD and plasma TV duels, the final few happy, but LCD and OLED will not repeat the same mistakes still need time to verify.

Samsung Brings Metal Quantum Dot Technology to CES at 2017
Judging from the current situation, OLEDs and LCD TVs are on both sides of the camp. In particular, the emergence of quantum dot materials has increased the competitiveness of LCD panels. However, it is also necessary for OLED panels to be fully popularized due to the problems of production capacity and manufacturing costs. A certain time. Although the issue of OLED panel yield and lifetime is almost perfectly solved by upstream suppliers, LCD will still occupy the most mainstream market in the next few years.

2017 China's panel plant ready to go
In summary, domestic manufacturers are well prepared for both small-sized and large-sized industrial layouts. In 2017, whether the competition in the panel business of the Chinese mainland, Taiwan, South Korea or Japan will intensify, the performance of the liquid crystal duel OLED will inevitably be quite sufficient. Some Chinese panel providers such as BOE are basically pursuing LCD and OLED dual-line development. They can both seize the present and look to the future. At present, it is also the most secure way. The status of domestic panel makers in the international arena is even more obvious.
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