Triple play: A bounded "revolution" obstructs and grows

The triple play, which has been tepid and the process is dragging on, has finally made new progress. During the three-day parade of the military parade, the State Council quietly released a triple play promotion plan. The program said that the pilot phase of triple play will end, and the triple play will be fully promoted, and the two-way entry of broadcasting and television services will expand to the whole country. At the same time put forward six goals and four tasks.

In fact, the concept of triple play was proposed as early as in 2001. It was not until 2010 that the government was put on the work schedule, and it was only at the end of the current pilot phase that the progress was slow. For this new development, industry experts believe that the key barriers to the “revolution” still exist, and the mutual cooperation between telecommunications, broadcasting and television networks and network operators has never stopped; at the same time, tariff cuts for telecommunications and radio and television networks have become possible; With the advancement of triple play, telecommunication law will be introduced.

The barrier of interest is the ridge

The so-called triple play refers to the technical transformation of the telecommunications network, broadcast television network, and the three Internet networks, so as to realize interconnection and resource sharing and provide users with various services such as voice, data, and broadcast television. Tri-network convergence does not mean the physical unity of the three major networks, but mainly refers to the convergence of business applications.

The recently introduced triple play promotion program proposed that “telecommunication services based on fixed networks should be open to broadcasting and TV enterprises in all directions, while telecommunications companies can produce audiovisual content, and can engage in IPTV transmission and mobile TV distribution services under the supervision of relevant departments. "The outlook looks good, but progress is absolutely slow.

This is related to the barriers of interest formed between telecommunications, radio and television, and network operators. "The parties have their own advantageous resources or monopolies, they do not treat each other as partners, they do not share resources, they are eager to compete or even replace "The other party," said an industry source.

In particular, radio and television and telecommunications are separate from each other in terms of authority and law, and they form a solid barrier virtually. It is not difficult to understand that there is no significant progress in the advancement of triple play.

"With the advancement of triple play, the independent optical network is still the biggest obstacle." Independent IT and telecommunications analyst Fu Liang said, "If the radio and television network insists on competition with telecommunication networks and Internet networks, it will create a new network, not Integration, not as a form of customized service, will make it difficult to shorten the gap with the fast-growing Internet."

In fact, this needs to play a tangible role - the role of government policy, "integration of existing relevant laws and regulations, the integration of the interests of all parties into a market body, break the barriers, and all parties work together to advance." The industry said.

Reduced price possible

Ma Jihua, a senior telecom analyst, believes that telecom operators and radio and television networks will begin to cut prices. “The triple-play convergence will be comprehensively promoted, which will combine various telecom services and TV services. Basic telecom operators, virtual operators and radio and television networks and television stations will Provide a package of services."

Although telecom operators are practicing speeding up and reducing fees, radio and television companies can also operate value-added telecom services and Internet access services. Broadcasting and TV enterprises have considerable transmission advantages. Their entry into the field of telecommunications and Internet access will change the situation in which operators will monopolize access. The competition in the telecommunications market will actually intensify, which will result in a decrease in tariffs that is close to being realized step by step.

In addition, Ma Jihua also said that although there is no indication that China Telecom and China Unicom will merge, and China Mobile will merge with the radio and television network is true, "but as the further integration of the three networks, the future does not rule out Possible.” Because if telecom operators and radio and television enterprises take the initiative to cooperate and even merge, it is only possible to really have the ability to counter Internet OTT after controlling the dual advantages of content and pipeline.

Telecommunications law is expected to be introduced

The reporter found that it was proposed to establish sound laws and regulations in the promotion program. Promote the formulation and improvement of laws and regulations governing the telecommunications and broadcasting industries, actively promote the legislative work of the Telecommunication Law, Radio and Television Transmission Protection Law, and clean up or revise relevant policy provisions to provide legal protection for the two-way entry of broadcasting and telecommunication services.

Telecommunications law was once again mentioned, and parallel radio and television transmission security laws. Industry insiders say this may mean that the telecommunications law may be introduced.

“The basic law of the information industry, which is difficult to produce for more than a decade, is expected to enter a substantive legislative stage, and there is law to be the greatest protection and support for the telecommunications industry.” Ma Jihua said, “At the same time, the telecommunications network will also enjoy broadcasting. The same urban planning rights of television networks will reduce the resistance of developers and properties when entering communities and households, and will be more conducive to the enjoyment of low-cost and high-quality high-quality telecommunication broadband services for the people."

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