Apple will soon launch an upgraded Apple TV set-top box that will present users with 4K Ultra High-Definition resolution. As a result, Apple will need to prepare new 4K content for users of new set-top boxes. However, in this section of the hologram, Hollywood is contrary to Apple's apathy because of price. According to the Wall Street Journal, Apple hopes that each 4K UHD movie will be priced at US$19.99, which is equal to the company’s current standard for new HD movies. However, some Hollywood studios are not satisfied with the pricing. They hope that Apple can charge an additional 5-10 dollars for the 4K movies, so that studios can purchase digital versions through the audience. The way of the movie gets more profits. AppleTV Releases Immediately Apple for Pricing and Hollywood Tears At present, it is not yet clear whether the negotiations between Apple and Hollywood Studios have further progress. As this aspect of Apple, the company certainly hopes to reach this negotiation as soon as possible, after all, Apple hopes to launch a new Apple TV at the September conference. Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.